About
Asia Pacific F&B is licensing & franchising business for local and oversea food & beverage business. In others hand, we also share & introduce the best place, foods, store, for everbody would like to eat, have fun, relax, about all f&b matter.
Mission
to create Malaysia homegrown F&B business
Company OverviewAsia Pacific F&B franchising business, bring all F&B from Asia Pacific to Malaysia!
Company OverviewAsia Pacific F&B franchising business, bring all F&B from Asia Pacific to Malaysia!
Contact Information
Phones 03-7651 7922
Work Address
Level 15.01, 1 First Avenue,2A Dataran Bandar Utama Damansara,
47800 Petaling Jaya, Malaysia
Neighborhood Selangor Darul Ehsan.

Mr. Benjamin Ee currently holds the position of Vice President in the Asean Retail–Chains & Franchise Federation. He is also the Chairman / Corporate Branding of Foods & Beverage Bureau; Co-Chairman of Franchise Bureau; and President of Asia Pacific F&B Franchise Sdn Bhd.
His major business clients include Malaysia Kopitiam, Mamak Store, Western and Korean Food Franchise Business. The vision of his company is to assist Malaysia traditional food & beverage business expand and market them into Asia-Pacific food & beverage franchise business. At the same time, to position Malaysian homegrown food & beverage franchise as international brands. It is also his vision to promote Malaysian Retailers Business in shopping mall premises.
Mr. Benjamin Ee’s philosophy is to transform traditional business model to franchise solution system to enhance the business from Malaysia to International. He has successfully assisted a lot of enterprises in designing and setting up their business systems with proven business records and performance.
47800 Petaling Jaya, Malaysia
Neighborhood Selangor Darul Ehsan.

Mr. Benjamin Ee currently holds the position of Vice President in the Asean Retail–Chains & Franchise Federation. He is also the Chairman / Corporate Branding of Foods & Beverage Bureau; Co-Chairman of Franchise Bureau; and President of Asia Pacific F&B Franchise Sdn Bhd.
His major business clients include Malaysia Kopitiam, Mamak Store, Western and Korean Food Franchise Business. The vision of his company is to assist Malaysia traditional food & beverage business expand and market them into Asia-Pacific food & beverage franchise business. At the same time, to position Malaysian homegrown food & beverage franchise as international brands. It is also his vision to promote Malaysian Retailers Business in shopping mall premises.
Mr. Benjamin Ee’s philosophy is to transform traditional business model to franchise solution system to enhance the business from Malaysia to International. He has successfully assisted a lot of enterprises in designing and setting up their business systems with proven business records and performance.
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